waldorf hilton online advent calendar
This highly creative brief was set by the Waldorf Hilton to promote offers and generate interest in the hotel for the entire Christmas period.
David Pugh was asked in to flesh out the idea, and to create the design, look and build of the advent card, and the results thrilled everyone involved.
Online Link
This is the current active card, you can follow this through from December 1st 2008 right up until Christmas Day, revealing all the treats along the way.
www.hiltonebusiness.com/clients/waldorf/index.html
Design Previews
When a day is selected the main image zooms to the day with a peel off effect the reveal the treat.
Each day contains new offers, treats and information on the hotel and various Christmas traditions, ideas, recipes or tips.
It provides the user with an incentive to come back every day and acts as a powerful promotional tool for a whole month.