Over the years David has designed and produced many marketing email design or mailshots for companies in a range of industries. There has to always be a balance of good design, clarity of information and careful use of imagery.
When it comes to the build of emails, compatibility is even more of an issue than it is with web design. Every browser AND every major email provider needs to be taken into account, also a back up online version of the email is essential to link to. David has used a number of mail software to create and distribute the mail outs, he favours Mailchimp but has worked with a number of others. David has also provided photoshop designs for teams of ihouse developers to create and send the emails, whichever is the preferred choice for the client.
Below are some recent examples of email design created by David Pugh
Vapelux – Luli & eshish Email Design
The below designs featured more graphic heavy, poster-style look to them, to promote the product and lifestyle.
QVC Email Design
This design features more of a image based, visual look, with some text and headlines featured as images. This is favoured by some customers, especially when the products advertised must have striking images of high end products.
Oakham Email Design
This design featured a graphic that was to feature as part of a campaign, the cartoon man is seen watering a money plant, which grows as the client’s bonus grows.
Golfbreaks and Tee off Times Email Design
Both these are from the same family with the designs matching the style put in place by David Pugh for the respective websites and branding.